The Mast Family Today
Today, the Mast entrepreneurial family is in its fifth generation. Its members continue the founders and their ancestors’ legacy, inspired by the same spirit and determination that has characterised the family for generations. Their focus still lies on helping the family business thrive for many generations to come. Far beyond economic profit, they strive to represent the values behind the company’s global success – like being open to different attitudes and cultures, thinking in generations instead of years, staying committed to one’s roots and daring to forge new paths.
Sustainability builds the framework for the Mast family’s work, and it is part of all key decisions. After all, long-term success and quality of life is only possible through sustainable management and stewardship of nature’s resources. These convictions breed the sense of responsibility expressed in all the charitable foundations and initiatives presented here.
The family’s spokesman is the entrepreneur Florian Rehm, who, among other duties, chairs the Supervisory Board of Mast-Jägermeister SE.